The emergence of disruptive technologies demands business model transformation or companies face the danger of obsolescence. AI stands as one of the most revolutionary technologies because it enables machines to
Reaching international markets can be daunting for small businesses. Luckily, there are various strategies available that can help businesses successfully expand overseas. Exporting is often seen as the safest and
Necessity shouldn’t be an afterthought, it should be part of the business model. Successful companies don’t add ESG as an afterthought – rather, they work it into the core of
Contrasting with traditional meta-analyses that employ statistical methods to assess overall research impact, this article employs narrative synthesis for investigating various streams of international management research and identifying prevalent themes
Data analytics is today’s number one tool for business planning, strategy and decision-making. Moreover, this technology plays a key role in assisting marketers to identify the most efficient marketing strategies
Making good decisions in hard times matters to organisations more than ever, from establishing their resilience to shaping their brand and strategic future. Building effective protocols, encouraging broad input, and
For businesses, the opportunities that Internet provides are unprecedented in scale – enabling scale, visibility and growth like never before; on the other hand, any mistake can blow up into
Automation may be worrisome because it can result in loss of jobs. But it is also an opportunity. Accountants can get rid of routine work which allows them to concentrate
When it comes to trade shows, you can expect a lot of things. You can expect plenty of opportunities for networking and business expansion. What you should not do however
With global retail ecommerce sales projected to surpass $8 trillion by 2024, it is imperative for brands that sell online to implement effective marketing strategies to drive sales growth. Here
